Three days, Monday 9th to Wednesday 11th, of sponsor presentations and workshops provided the best in networking opportunities for both franchisors/sponsors and MatchPoint consultants. This year`s event is the first of many International Annual Summits we plan for our rapidly growing international network of franchise consultants.
Highlights from this important event in the Group`s calendar included UK brands presentations and presentations by Sponsor representatives Snap Fitness, Sopra Brands, DLA Piper, Platinum Property Partners, Tutor Doctor and WSI Internet Franchise
Day Two events commenced with a presentation by Keith Gerson, CFE, Chief Operating Officer of Sopra Brands, titled “Leveraging Surrogate Behaviours To Build Trust”, Keith Gerson has over thirty five years of executive level franchise expertise in building rapid-growth companies able to generate sustainable profits. Recognized in franchising circles for his extensive leadership experience within the franchise industry, Keith has guided companies to record levels of franchise development, the acceleration of multimillion-dollar revenue growth (and resultant royalties) along with significant EBITDA.
In his role as Chief Operating Officer for Sopra Brands, based in Salt Lake City, Utah, USA, Keith oversees the Presidents of each of Sopra Brands companies which includes HouseMaster Home Inspection, EarthFruits Yogurt, Hogi Yogi, Teriyaki Stix, Lunchboxers and GFEazy. Sopra also acquires and grows companies and provides management and consulting services to companies in the franchise industry. Keith’s exceptional track-record of business success, revenue growth and profit improvements are based on his commitment to creating alignment around key strategies and accomplishing results through a strong interdependent relationship between franchisor, franchisee and all stakeholders.
Monday closed with a fun evening pre-dinner event “Hunting in Oxford.” The event was based on the popular board game Monopoly and sent the six teams of five all over the historic city to locate clues. Team members were provided with a list of photo challenges that included taking a photo of their team with ten strangers, taking a photo with a celebrity lookalike and taking a photo of the team performing an optical illusion. The evening ended with a fabulous dinner at La Tasca restaurant and a viewing of all of the team photos provided exceptionally lighthearted entertainment. The winning team was Team 2 led by Senior Vice President of Operations of MatchPoint, Victoria Conte. The event and dinner was sponsored by Sopra Brands.
MatchPoint Franchise Consulting Network was born out of a vision shared by a group of leaders within the franchise industry, that there could be a better way of helping individuals find the franchise opportunity of their dreams and a better way of helping franchisors identify efficiently the best potential franchisees. Match Point`s goal is to build the world’s most successful international network of franchise consultants representing the industry’s premier franchise brands, delivering value as a trusted partner to the best franchise brands, and offering high-value services to prospective franchisee clients.
I appreciate all of the information that you have shared. Thank you for the hard work!
ReplyDeleteThe key to owning and operating a thriving franchise is to ensure that more of your franchisees utilize your business plan.
- franchise business consulting